Artists Summer Institute

At Building 110: LMCC's Arts Center at Governors Island, July 27-31, 2011

5-Day Professional Development Intensive for New York City Artists

The Artists Summer Institute (ASI) is a free, five-day professional development intensive for 55 New York City artists working in all disciplines, offered through a partnership of Lower Manhattan Cultural Council and Creative Capital.

Held at Building 110: LMCC’s Arts Center at Governors Island, the Artists Summer Institute offers a unique opportunity for artists to step outside their daily routines and focus on their professional skills and artistic goals in bucolic, community setting. The Institute combines the best of LMCC’s Basic Finance for Artists program and Creative Capital’s Professional Development Program (PDP) to provide a more comprehensive range of training, tools and resources for working artists. The Institute is designed to help artists build a path to greater sustainability and self-sufficiency. Participants will receive arts-focused professional training in the areas of strategic planning, verbal communications, marketing and promotion, Internet optimization, financial management and business planning.

Program sessions take an integrated approach to learning that addresses different learning styles, matches practical information with long-term visioning, and encourages a peer-learning environment. Participants will receive reference materials and workbooks including exercises, tools, and useful tips to continue developing their skills.

The registration deadline for the 2011 Artist Summer Institute has passed.

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Institute Topics

  • Strategic Planning:
    Overview of the strategic planning process and how articulating goals will help artists achieve higher levels of satisfaction with their own practice and life.
  • Creating a Business Plan:
    Step by step instructions on how to design a business plan for an artist’s project or career, illustrated by lead artists’ experiences.
  • Art Business Management: An introduction to business practices for artists, including how to engage assistance, organize your studio practice, and other skills.
  • Business Negotiations:
    An introduction to negotiating with partners and clients.
  • Internet for Artists:
    A detailed look at administrative, organizational, and sharing tools that help streamline and enhance an artist’s practice.
  • Best Practices for Artist Websites and Social Networking:
    Best practices for artist websites, for artist email communications, blogs and websites, and how to bring audiences back to a site.
  • Targeted Marketing:
    An interactive, group brainstorming session to identify and reach new audiences for your work.
  • Budgeting & Cash Flow:
    The basics of budgeting, relationship of project budgets to personal finances, cash flow management and planning.
  • Tax Basics:
    What artists need to know about employment status, record-keeping, common deductions for artists, and preparing for an IRS audit.
  • Financial Planning:
    An introduction to credit management, savings, investment and retirement.
  • Verbal Communication Skills:
    Interactive role-playing and presentation sessions to refine artist introductions, business negotiations and public presenting skills.

Dates & Times

  • Wednesday, July 27, 9AM-5PM
  • Thursday, July 28, 9 AM-5PM
  • Friday, July 29, 9AM-5PM
  • Saturday, July 30, 9 AM-7PM
  • Sunday, July 31, 9 AM-7PM

Participants should be prepared to take a 9AM ferry to Governors Island and to return on a 5PM ferry weekdays, 7PM ferry weekends.

Location

Building 110: LMCC’s Arts Center

Governors Island, located 1000 yards off Lower Manhattan in New York Harbor, is a 172-acre former military installation now under the control of the City of New York that is currently in the process of being redeveloped into a destination for all New Yorkers, with great new public open space, and a mix of educational, not-for-profit, and commercial facilities. In 2010, LMCC transformed Building 110 on Governors Island, formerly a historic Army warehouse on the island’s northern shore, into a multi-use arts facility for the development and presentation of new work in the performing and visual arts. Building 110: LMCC’s Arts Center at Governors Island houses 20 visual artist studios, 2 rehearsal studios, and an exhibition space, all with sweeping views of the Lower Manhattan skyline and New York Harbor.

Access to Governors Island is provided by a free, 7-minute ferry ride that departs regularly from the Battery Maritime Building in Lower Manhattan. Complete information and the ferry schedule will be provided to selected participants.

Registration and Selection

The Institute can accommodate 55 artists. Participants will be selected through a lottery process. Registration is required to be included in the lottery.

Registration opens on May 10, 2011.
Deadline for registration is Wednesday, May 25, 2011 at 11:59PM.

Artists will be notified of their selection on Tuesday, May 31, 2011 via email.

Eligibility and Requirements

  1. Artists in this program will need to have home Internet access.
  2. Artists should be residents of New York City (5 boroughs).
  3. Artists should be able to demonstrate a minimum 3-year history of professional activity outside of any degree-granting program.
  4. Artists should have creation of new work as a primary artistic focus (as compared to interpretation of existing works).
  5. LMCC and Creative Capital have secured the necessary funding to offer the institute at no cost to participating artists. A full five-day commitment to the institute is mandatory for participation.

About LMCC's Basic Finance for Artists Program (BFA)


Designed especially for artists, Basic Finance for Artists is a free, concentrated, six-week series of workshops that will help develop financial awareness and balance through practical training in money management. The program takes into consideration the complexity of artists’ income flow and diversity of artistic practices. Workshops provide a combination of seminar-style learning, hands-on group and individual exercises. BFA was launched in 2008 and is offered annually as part of Training, Networking & Talks, LMCC’s arts services program. Parts of the BFA curriculum are offered within of the Artists Summer Institute. For more information on BFA and LMCC’s arts services visit http://www.LMCC.net/arts_services.

About Creative Capital’s Professional Development Program (PDP)


In 2003, Creative Capital launched the Professional Development Program to share with a broad community of artists some of the tools and strategies for improved self-sufficiency that were initially developed for grantees. Since then, PDP has refined these methodologies and developed new ones, which it has shared with more than 3,500 artists in more than 50 communities around the country. PDP presents a variety of weekend, one-day and evening length workshop offerings in self-management, strategic planning, fundraising, web strategies, verbal communication and promotion. For more information, visit http://creative-capital.org/pdp/about.

Supporters

Artists Summer Institute is made possible by the renewed support of the New York City Economic Development Corporation’s Artist as Entrepreneur Program and, in part, by Creative Capital's Workshop Subsidy Program, underwritten by the Kresge Foundation. LMCC's professional development programs are supported by public funds from the New York City Department of Cultural Affairs in partnership with the City Council.

Questions?

Contact Prachi Patankar, Program Manager, Grants & Services
phone: 212-219-9401 ext. 117
email: .(JavaScript must be enabled to view this email address)

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